If you own a business website, it is time for you to consider another trip to the drawing board to re-evaluate your content marketing and search engine optimization strategies. Add to it the ever changing search engine policies and the presence of algorithm updates and you will see that it is important to understand new…
The months of September and October are the best times you need to make your business website SEO ready for the holidays which officially starts during Thanksgiving Day. This enables your target customers to find your business and really contribute to your online exposure. This can be translated into traffic, conversions then sales. Thanksgiving, being…
Today, over 50% of people who use the internet to search for products online visit a store within a day. This is a welcome development for physical retailers that are looking for additional potential customers. This is because information carried by local search results have the capability to let people know the location and contact…
Despite the popularity of blogs and blogging platforms, many people still question its use and importance to search engine optimization or SEO. To make things clear once and for all, let’s ask the same question to ourselves again. Does blogging really work to attract search engines? The answer to this question, without much ado, is…
Hands down, local search engine optimization (SEO) is the most important element local business need to shine in the local digital market. In fact, 46% of all searches specifically on Google are about local information. With that said, it would be completely practical for you to engage in and take good care of your local…
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Search Engine Optimization or SEO is a process that no business , regardless of size, cannot ignore year in and year out. While you may be thinking that your existing SEO strategy which was effective a few years back should do the same today, chances are slim because Google’s algorithm which continues to grow in…
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Great marketing strategies are a core component for any business to see increased revenues. Incidentally, the modern business climate requires businesses to have a strong digital presence in order to be competitive. This is proven true by the $2.9 trillion global E-commerce sales in 2018 and this figure is expected to explode up to $4.88…
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A business that doesn’t own or operate a website will surely lag behind competition. This is the reason why every company, whether local or global, should own and maintain a website to promote its business and make it visible in the market. To make this possible, it is extremely important for business owners to implement…
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Page speed is a term that has caught the attention of internet users since the advent of the world wide web. There should be good reasons this has become a big name in the cyber world. When people create websites, there are a lot of factors to consider, but no one ignores or much less…
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More than 85% or over 3.5 billion daily desktop searches are made on Google. Hands down, Google is the dominant search engine in the cyber world today. Marketers who want their business to excel in organic search results are aching to discover the factors Google takes into consideration when ranking content. According to Google itself,…
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